ACT @ABR

We are delighted to announce that we will be a part of ABR Festival 2025, taking place in the stunning grounds of Ragley Hall, Warwickshire in the UK.

Held between 26th-29th June 2025, the ABR is the world’s greatest celebration of adventure bike riding and the UK’s largest motorcycle festival.

Often referred to as ‘…like Glastonbury with motorbikes and posh toilets”, the ABR Festival offers unlimited test rides from every major manufacturer in the world, off-road tuition from the finest riding schools, live music from over twenty cover and party bands, inspiring talks & thrilling off-road demonstrations from the biggest names in adventure biking, and onsite camping with grade-A facilities – all included in the price of a Weekend Ticket.

The ABR Festival prides itself on providing the very best facilities available to ensure guests feel clean, refreshed and comfortable.

Last year, organisers spent more per head on piping hot showers and flushing toilets than any other festival in the UK. And this year they’re going even bigger.

Campers can even enjoy free tea and coffee each morning to set themselves up for a packed day on site.

For bikers looking to treat themselves to a new ride, the ABR Festival is the perfect place to be. It’s entirely unique in that it offers free test rides from every major bike manufacturer in the world all in one place, so you can try out as many bikes as you can handle in one action-packed weekend.

What’s more, test rides are conducted in a dedicated area that is reserved exclusively for manufacturers, so you can concentrate on putting your chosen test ride through its paces without being bothered by too many other bikers.

Several renowned off-road schools will be offering free off-road tuition to bikers of all abilities, from novices who’ve never ridden off-road before, to veterans who just want to brush up on a particular skill. All this takes place on machines provided by the schools themselves, so you won’t have to worry about risking your own bike.

Live off-road demonstrations from the most talented riders in the world will showcase what an adventure bike is truly capable of in the right hands, while the biggest names in adventure biking will also be on hand to tell incredible tales of their trans-continental travels.

Inspiration is at the heart of the festival, with masterclasses available to those seeking to push the boundaries of their own experiences and get the most out of their own two-wheel adventures.

When the roar of the engines fades as day passes into night, the party gets into full swing. Festival goers will be singing their hearts out and dancing along to some of the greatest tunes ever written, performed by the very best cover bands in the business.

This year’s ABR sees headline shows from the world’s number one Ultimate Elvis Tribute Artist, Ben Portsmouth, ABR Festival crowd favourites, Let There B/DC, and Detroit Soul Collective, the nine-piece music group delivering the finest mix of soul, Motown and funk. Meanwhile, renowned house DJ Krystal Roxx will be mixing an incredible blend of the finest Ibiza anthems and dance classics to keep you moving long into the night.

When energy levels are running low and guests needs refuelling, there will be over 50 hand-picked vendors in the Street Food Market, all serving up delicious cuisine to delight every palate throughout the day and long into the night, with plenty of choice on offer for everyone.

There are also more than a dozen on-site bars pouring everything from real ale and cider, to fine wines, fizz and delectable cocktails, all at reasonable prices.

To summarise, the ABR Festival isn’t just a motorcycle meet in a muddy field, it’s a festival in every sense of the word. It’s a place to make lasting memories, meet new friends, and simply enjoy being part of an amazing community of likeminded people who all share a love of motorbikes.